The synergy of breaking news and our timely response gelled perfectly. The Wasabi team leveraged this breaking news about sexual assault and responded by placing the empowering message of Ellen’s “Beauty Bites Beast” film in front of key members of the media. Leading up to Ellen’s NYC film launch of “Beauty Bites Beast,” Donald Trump’s 1995 off-camera remarks from his Access Hollywood appearance about grabbing women’s genitalia went public. Sexual Assault Colors the Presidential Race, “Beauty Bites Beast” Responds Project: Create National Media Coverage to Support Oscar-Nominee Eligibilityĭocumentarian Ellen Snortland came to Wasabi Publicity with the goal of growing public awareness around her new film, “ Beauty Bites Beast: Revealing the Missing Conversations About Ending Violence.” Through a successful breaking news campaign, we were able to catapult public awareness of the film and support Ellen and “Beauty Bites Beast” in qualifying for an Oscar nomination. BEAUTY BITES BEAST transforms and saves lives.Breaking-News Tie In Leads to Oscar-Nominee QualificationĬlient: Ellen Snortland, “ Beauty Bites Beast” Documentary Funny and provocative, this is both an irreverent and deadly serious look at how family, religion, history, news, and entertainment keep women thinking they are defenseless. The book also celebrates women (and kids) who fought back and won. BEAUTY BITES BEAST is a clarion call to "sleeping beauties," so they can wake up and take charge of their own self-defense - emotional, verbal and physical. It is not the female's size, it is her culturally induced ignorance that makes her think she is helpless.
They, like all females of other species in the world, are capable of defending themselves and their loved ones - if they learn how. BEAUTY BITES BEAST transforms and saves lives.As in, "how-come" every woman and girl needs to know how to defend themselves.
As in, "how-come" every woman and girl needs to know how to defend themselves. B3 Books Beauty Bites Beast The Missing Conversation About Ending Violence by Ellen B Snortland, Gavin de Becker, Kenneth E GrubermanīEAUTY BITES BEAST is not a "how-to" book, it is a "how-come" book.
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